Pureology Launches New Hair Strength Cure System

Our hair often endures many different processes from heat styling to hair coloring that results in damage. Colour treated hair especially may suffer from mechanical damage micro-scarred damage as a result of the penetration of colour pigments during processing. To combat damaged/micro-scarred colour-treated hair, Pureology introduced Strength Cure this month, a comprehensive reparative haircare system that…

Pureology Launches Fresh Approach Dry Shampoo and Conditioner

This fall, Pureology will be launching its new Fresh Approach, Dry Shampoo and Conditioner for color-treated hair. One of the leading causes for color fading is water abrasion, which can occur in a pool or even in your own shower. Pureology’s new line aims to combat this problem and extend the life of your hair…

New: Pureology Reviving Red Hair Care Line

On Thursday, January 31st, I had the opportunity to attend an event to learn more about Reviving Red, a new hair care line developed by Pureology for red and copper color-treated hair. People with red hair often contend with fading and color bleeding; this hair care line makes it possible for red and copper treated…

Get Your Hair Done for FREE

Lately, I’ve been contemplating adding highlights to my hair. I have never had my hair dyed before, and decided that if this is something, I really want to do, then it should only be done by a professional. But, once I started researching different salons that could do the job, I was deterred because of…

Pureology’s Perfect 4 Platinum Brilliant Shine Kit

I’ve always envied the vibrant, silky smooth hair of models seen in advertisements. No matter what I do, my hair always seems to look dull, with no volume and lots of frizz. I recently gave Pureology’s Perfect 4 Platinum Brilliant Shine Kit a try. The system is infused with protein-rich Keravis and plant extracts, and…